5/29/2023 0 Comments Reeses take five![]() NFL sponsor Mars Wrigley is set to run a commercial for Snickers during the first quarter. Reese's Take 5 is up against a formidable candy bar competitor in the Super Bowl. A 30-second version is set to run during the game’s third quarter. Now, a much broader audience is set to hear about the product.Īn extended 45-second version of the commercial was released Tuesday. Buck also pointed out then that since the rebrand, consumer purchases of the product had jumped more than 50 percent. ![]() It is Chairman and CEO Michele Buck’s favorite candy, as she reminded analysts and investors on a conference call in October. Reeses Take 5 Bar has five delicious layers of sweet and salty goodness comprising pretzels, peanut butter, peanuts, and caramel coated in milk chocolate. Reese's is now prominently in the name, and the wrapper's main color changed to orange from black.ĭespite its less-than-famous status, Reese’s Take 5 holds a special place within Hershey Co. Last summer, Reese’s was added to the beginning of the moniker and packaging was updated to connect Take 5 to the Reese’s lineup. Take 5 long included the same peanut butter used in Reese’s products but the product’s full name was Take 5. As it turns out, one is living under a rock, a second was raised by wolves, another has his head stuck in the sand, and so on. A woman eating a Reese’s Take 5 at work wonders how her colleagues didn’t know about the bar. Take 5, introduced in 2004, includes five ingredients, hence its name: pretzels, Reese’s peanut butter, peanuts, caramel and milk chocolate.įor its Super Bowl debut, Hershey is playing on the idea that people aren’t aware of Reese’s Take 5. The 30-second spot comes from McGarryBowen and was directed by Harold Einstein. Reese's In a study done by Hershey, customers unknowingly tasted two of the same Take5 bars, but one that came in the original wrapper and one with the brand new, Reese’s-orange label. REESE'S TAKE 5 Pretzel, Caramel, Peanut Butter, Peanut, Chocolate Snack Size, Easter Candy Bars Bag, 11.25 oz (4.5) 175 reviews 4.74 42.1 /oz Price when purchased online Add to cart Pickup, today at South Hill Supercenter Aisle A30 Add to list Add to registry More seller options (7) Starting from 11. said Tuesday it is making its Super Bowl ad debut with a commercial featuring Reese’s Take 5. Reese’s Take 5, a lesser-known candy bar stuffed with five ingredients, is about to get its 30 seconds of fame in a Super Bowl commercial stuffed with idioms.
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